Having a software prototype developed: from idea to working concept.

A software prototype lets you test an idea before making a major investment in development. It shows how something works and looks, so you can make an informed decision based on evidence. Cube offers three types: a clickable prototype, a visual concept, and a proof of concept. This way, you can quickly determine whether your idea works—both technically and for the user.

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What is a software prototype?

A prototype is a testable version of your idea, created to learn from, not to launch. Think of a scale model of a building: you don’t build it to live in, but to see if the design works before the first brick is laid. For software, this means a clickable or visual model that lets you test the flow, the interaction, or the technical feasibility. You get an early answer to the question that would otherwise only surface after months of development: Does this actually work the way I thought it would? That saves money, time, and disappointment. And it gives you something tangible to show your team or management, rather than just a story on paper.

Build your prototype together

The difference lies in what you want to test.

PoC, prototype, or visual concept?

Proof of Concept: technical feasibility.

A proof of concept (PoC) answers one question: Is this even technically possible? You build the smallest possible working prototype to prove an assumption—for example, whether data from an old system can be transferred in real time to a new app. It’s not polished, it’s not complete, but it gives a definitive yes or no. This is useful when you’re unsure about an integration or an AI feature.

Clickable prototype: interaction and flow.

A clickable prototype simulates how your software works from the user’s perspective. You click through the screens as if they were real, even though there isn’t a single line of production code behind them yet. It’s perfect for gathering early feedback and identifying bottlenecks in the flow before they become costly. We do this as standard during our UX and UI design phase.

Visual concept: look and feel, and direction.

A visual concept shows what your product will look like, Its style, atmosphere, and direction, even before the interaction has been worked out. It’s ideal if you first want to align internally on the look and feel, or if you want to get stakeholders on board with a vision before anything is built. That way, everyone is on the same page.

When should you have a prototype made?

In short: whenever the uncertainty is greater than what you’re willing to risk. Here are a few familiar scenarios. You have an idea that needs to be substantiated internally or to a board, and a story alone isn’t enough to convince them. You’re unsure whether a technical approach is feasible before committing a budget to it. You want to know if users find the flow logical before spending months building it. Or you’re at the start of a major project and want to eliminate the biggest risks first.

In all these cases, a prototype is the most cost-effective way to go from "I think" to "I know."

Let's build it together

Let's build your prototype together.

Create

Let’s start with the question beneath your idea: What exactly do you want to prove, and to whom? “We want an app” isn’t a testable assumption yet. In a short session, we dig into what’s really at stake—whether the uncertainty lies with the technology, the user, or the business case—and work together to refine it into a concrete, clear goal. That well-defined question is half the battle, because it determines everything that comes next.

Unite

Not every idea requires the same prototype. We choose the format that best suits your needs: a proof of concept if the uncertainty is technical, a clickable prototype if you want to test the user flow, or a visual concept if the focus is on the design. We then clearly define the scope so you get a realistic estimate of time and costs, and we build exactly what answers your question—without any unnecessary work.

Build

Now we create the testable model: a working technical prototype, a clickable design, or a polished visual concept. Where possible, we accelerate this phase using modern AI-powered build tools, such as Lovable, to quickly demonstrate a working foundation without going through a full development cycle. The goal isn’t a finished product, but something tangible that you can hold in your hands, click through, and show to your team or stakeholders.

Evolve

A prototype only proves its worth in practice. We’ll test it together, gather feedback from the people it’s intended for, and compare the results with your original assumption. If the idea was right, then you’ll know what you’re getting into. If it was only partly right, then you’ll know exactly what needs to be changed. And if it wasn’t right, you’ll have discovered that before investing heavily in it. Based on that evidence, you decide whether to move forward, make adjustments, or stop.

From prototype to fully functional application.

For us, a prototype isn’t a dead end. It’s the first step in a process that we guide all the way to the end. Once the concept is right, we move on to building an MVP and ultimately a full-fledged, scalable application. Because the same people who tested your idea also develop the custom software , nothing gets lost in the handoff along the way. From wireframe to launch, with a single partner overseeing the entire process.

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Let's get to know each other

Discuss your idea with Cube.

Do you have an idea and want to know if it works, both technically and from the user’s perspective, without having to pay for the entire process right away? We’d be happy to work with you to determine the approach that will provide the quickest answer. Discuss your idea with Tamara in a no-obligation consultation.

Tamara Business Consultant

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Amber Stuivenberg, projectmanager bij Cube

Amber Projectmanager

Good at padel, social and has a good dose of humor. As project manager at Cube, Amber brings technology and client together and ensures that projects run smoothly. Sporty and curious, always ready for a new challenge and to achieve great results together with the team.

Bart Developer

Whether he's on the judo mat or in the office, Bart brings energy and humor wherever he goes. Always in good spirits, quick-witted, and a colleague you can truly count on.

Bernard Developer

Tukker, lover of squash, PSV, and photography during the golden hour. Bernard has been working with code for years, paying attention not only to functionality but also to readability and testability. Quiet, precise and always focused on beautiful and well-working solutions.

Bob ten Vergert - Security officer bij Cube - Oldenzaal

Bob Test Engineer | Security & Privacy

Of course, someone has to monitor AVG, quality & security. With conviction and punctuality, our Test Engineer and Security & Privacy Officer, Bob safeguards these facets.

Demi Weustink - Office Manager bij Cube - Oldenzaal

Demi Officemanager

With a down-to-earth outlook and organisational talent, Demi is the go-to person who makes sure everything in the office runs smoothly. Her flexibility and people-oriented approach make her indispensable as office manager.

Dennis Hofs, Full-stack developer bij Cube Oldenzaal

Dennis Full Stack Developer

With his vast knowledge and perseverance, he knows how to solve complex issues, while always being committed and pragmatic. We are happy to have someone like Dennis on our team.

Guus Oude Kotte - Back-end Developer bij Cube - Oldenzaal

Guus Full Stack Developer

Genuine Twente down-to-earthness, you're going to find that with Guus. An approachable and open person, a rock for our team.

Jarno Rutjes - Business Director bij Cube - Oldenzaal

Jarno Business Director

As fanatical as Jarno is in the gym and on the tennis court, he is also committed within Cube. His strength? Thinking along with clients' business and getting to the heart of business processes.

Jarno Witjes - Back-end Developer bij Cube - Oldenzaal

Jarno Back-end Developer

A true professional, Jarno keeps every appointment and delivers reliable results.

Jasper Lanting - Projectmanager bij Cube - Oldenzaal

Jasper Developer

With his technical background, he is the perfect link between the developers and our clients. He is a true team player: sociable, structured and therefore a top Project Manager.

Jenne Morsink - Digital Marketeer bij Cube - Oldenzaal

Jenne Digital Marketeer

With confidence and a sharp pen, Jenne powerfully conveys any message. She knows exactly how to make an impact.

Jeroen Mager - Back-end Developer bij Cube - Oldenzaal

Jeroen Back-end Developer

Just as in jujutsu, the sport Jeroen practices, the same applies at Cube: Jeroen thinks ahead and acts decisively.

Job CEO | Executive

As founder of the organisation, Job starts his working day full of pride. Proud of the Cube team, of what we have achieved together and full of energy to realise our ambitious goals.

Joost Tech Lead | Team Pentagon

An expert in app development, who loves to share his knowledge! With a keen interest in others and a determined attitude, Joost is an asset to any project.

Jordy ten Elsen - Tech Lead Developer bij Cube - Oldenzaal

Jordy Software Architect

With a good dose of (rubber duck) humour, Jordy oversees every situation perfectly. You don't have to chase anything because he always has everything under control.

Justin Buhrmann - Full-stack Developer bij Cube - Oldenzaal

Justin Tech Lead | Team Hexagon

If there is anyone you can count on within the team, it is definitely Justin! With his sense of responsibility, he radiates calmness to his colleagues.

Kees Projectmanager

Kees' positive vibe is contagious for the team. A real go-getter, he always makes sure everything is done in the right way - and that way he gets everyone on the same page.

Kevin Veldscholte- Developer bij Cube - Oldenzaal

Kevin Developer

With his cheerful attitude and fresh outlook, Kevin has become a valuable force. He possesses a lot of expert knowledge and puts it to effective use every day.

Laura Spierings - Digital Designer bij Cube - Oldenzaal

Laura Digital Designer

A creative and curious professional with a passion for design and FC Twente. Cheerful, enthusiastic and always up for a good conversation, she brings both atmosphere and quality to her work.

Maartje Harms - Content marketeer bij Cube - Oldenzaal

Maartje Content Marketeer

Whether it is a catchy image or a compelling video, Maartje combines creativity, openness and honesty to tell stories that connect.

Mans Booijink - Operations Manager bij Cube - Oldenzaal

Mans Operations Manager

With a good dose of enthusiasm, Mans focuses daily on optimising processes and working methods. Cooperation is key, with the aim of achieving great results together.

Marcus Projectmanager

Marcus brings a fine energy to the team with his social character and enthusiasm. A real matchwinner, not only within Cube but also on the tennis court!

Marleen Poorthuis, projectmanager bij Cube

Marleen Projectmanager | Team Lead Octagon

With her down-to-earth approach and a wealth of technical knowledge, Marleen makes every project a success. As a driven Project Manager, she continuously helps Team Octagon move forward.

Mart Nijland - Front-end Developer bij Cube - Oldenzaal

Mart Front-end Developer

With genuine interest, Mart builds front-end experiences that stand out. A precise person with whom working together is always a pleasure.

Melanie Projectmanager | Team Lead Hexagon

Thanks to Melanie's process-oriented approach, nothing gets left behind and everything comes together within the projects. With her enthusiasm, she takes the team with her in this.

Mick Tech Lead | Team Nexus

Mick works as a Tech Lead and collaborates closely with colleagues and clients to develop practical and smart solutions. With a strong focus on communication and the use of AI, he contributes to increasingly efficient workflows.

Nicky Projectmanager

Nicky brings people together, keeps an overview and ensures that plans become reality. With her creative vision and down-to-earth approach, she steers projects smoothly to the desired result. Always eager to learn and keen on content.

Onno Scheuten - Business Controller bij Cube - Oldenzaal

Onno Business Controller

With an eye for detail and a talent for numbers, Onno makes sure every comma and decimal is correct. Structured and disciplined - both in the office and on the tennis court, where precision and strategy come together.

Remi Software Architect

With a passion for imparting his expertise to colleagues and clients, Remi is known within Cube as the team's mentor - or as many call him: 'the Padre'.

Rogier Lohuis, Business Consultant bij Cube

Rogier Business Consultant

Rogier speaks the language of both our clients and our developers. Understanding processes? He is an expert at that!

Rosan van Oers - Manager People & Organization bij Cube - Oldenzaal

Rosan Manager People & Organization

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Roy Teusink - Javascript Developer bij Cube - Oldenzaal

Roy Full Stack Developer

Roy has made his hobby his profession, with a passion for programming and an eye for detail. A quiet, extremely thorough developer who has his work cut out perfectly.

Ruben Assink - Full-stack Developer bij Cube - Oldenzaal

Ruben Full Stack Developer

Enterprising and structured - Ruben is a developer with vision... and he is always up for a game of darts in the break!

Ruben Vaalt - Digital Designer bij Cube - Oldenzaal

Ruben Digital Designer

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Sander Bekkedam - Developer bij Cube - Oldenzaal

Sander Developer

With an impressive amount of knowledge for his age and an athletic attitude, Sander is a committed and energetic force within any project.

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Stijn Front-end Developer

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Tamara Business Consultant

Tamara knows how to turn any issue into new opportunities with her energy and creative thinking.

Thomas Meulenbroek - Back-end Developer bij Cube - Oldenzaal

Thomas Back-end Developer

A skilled Back-end Developer with a social attitude. Whether it is getting to the bottom of an issue, playing ping-pong or a game of football on the square - he always plays at a high level.

Tom Tech Lead | Team Octagon

Think of speed? Then you think of Tom! Whether it's fast cars or racing on the go-kart track - as long as it goes fast. So the innovative technology in this industry suits him perfectly.

Wesley Projectmanager

Met zijn IT-ervaring in ERP-software als consultant en projectmanager helpt Wesley klanten graag bij het realiseren van slimme automatisering en digitalisering als waardevolle aanvulling op hun ERP- en CRM-systeem.

Questions? No problem.

That depends on the format and scope. A clickable prototype is generally less complex than a proof of concept that uses actual technology. We’ll work with you to determine exactly what you want to demonstrate and tailor our approach accordingly.

That’s possible! The prototype is the first step in a process that we can guide you through all the way to launch. The same team that tests your idea will continue to develop it into an MVP and a fully-fledged, scalable application.

When the uncertainty is greater than you’re willing to risk. For example, to make a case for an idea to your management team, to assess technical feasibility, or to test the user flow before spending months on development.

A software prototype is a testable version of your idea, created for learning rather than for launch. It allows you to test the user flow, interaction, or technical feasibility early on, before investing in full-scale development.

A proof of concept demonstrates whether something is technically feasible. A prototype simulates how something works or looks to the user. An MVP is actual, working software that allows you to validate whether people are actually using your product.