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Borg Energy promotes innovative heat storage through a conversion-focused website.

Borg develops innovative energy storage technology, with heat in a buffer tank at its core. This system makes it possible to save up to 60% on energy costs by using advanced software to calculate the optimal moment for storing or consuming energy. The result? Each home acts as a small, sustainable energy company. Cube developed a new, dynamic website for Borg, aimed at informing different target groups and encouraging conversion via a quick scan and reservation module.

What we worked on
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A dynamic website for flexible growth.

The new website is designed with a dynamic structure that adapts to the needs of different audiences. Administrators can easily build pages using flexible components, allowing the website to grow with the organisation. New features can be added effortlessly, keeping the website always up-to-date and ready for future developments.

Borg Energy website
Cube zorgde voor een flexibele en toekomstbestendige website, die Borg helpt om met zijn klantenbestand mee te groeien.
Cube implementeerde een QuickScan waarmee gebruikers snel kunnen controleren of hun woning geschikt is voor Borg-opslag.

QuickScan for a quick assessment.

Installation of a Borg system depends on certain criteria. With the handy QuickScan, users can quickly check whether their property is eligible for the system. If it is not, they can sign up for updates. If the property does qualify, the Borg can easily be reserved by making a deposit.

Reserve a Borg with a deposit.

Due to the great interest in this thermal storage technology, there is currently a long waiting list. The system can still only be installed in a limited number of scenarios, but soon more and more homes will be Borg-ready. Through a user-friendly form, interested parties can reserve a Borg in advance with a deposit, processed through Mollie, to secure their place on the waiting list.

HubSpot link for lead management.

All leads are collected via various forms and automatically transferred to HubSpot, where they are included in a defined workflow. This makes it possible to follow up leads efficiently and convert them into loyal customers.

Cube ontwikkelde een reserveringsmodule, waarmee gebruikers Borg-systemen kunnen reserveren met een aanbetaling via Mollie.

Statamic CMS for ease of use.

The Statamic CMS provides the basis for website content management. With a user-friendly dashboard and an efficient "flat file setup", administrators can easily add, modify and publish content. Statamic offers the flexibility to customise features as required, making it perfect for both smaller and larger websites. It also offers excellent security and is supported by an active developer community.

Cube gebruikte Statamic CMS voor contentbeheer, waardoor Borg eenvoudig content kan toevoegen en de website kan beheren.

Smart website solutions for Borg: Sustainable, flexible and user-friendly.

The partnership has not only provided Borg with a dynamic and flexible website, but also with powerful tools such as the QuickScan and reservation module, which allows users to quickly test whether their property is suitable for a Borg system. The integration of Statamic and HubSpot ensures ease of use and efficient lead management, allowing Borg to serve its customers quickly and effectively. The website allows Borg to grow with its growing customer base and continue to educate them about the benefits of this sustainable technology.

Our team. Or well, actually the team of Borg Energy.

Jarno Rutjes - Business Director bij Cube - Oldenzaal

Jarno Business Director | MT

Jarno Business Director | MT

As fanatical as Jarno is in the gym and on the tennis court, he is also committed within Cube. His strength? Thinking along with clients' business and getting to the heart of business processes.

As fanatical as Jarno is in the gym and on the tennis court, he is also committed within Cube. His strength? Thinking along with clients' business and getting to the heart of business processes.

Laura Spierings - Digital Designer bij Cube - Oldenzaal

Laura Digital Designer

Laura Digital Designer

A creative and curious professional with a passion for design and FC Twente. Cheerful, enthusiastic and always up for a good conversation, she brings both atmosphere and quality to her work.

A creative and curious professional with a passion for design and FC Twente. Cheerful, enthusiastic and always up for a good conversation, she brings both atmosphere and quality to her work.

Laura Spierings - Digital Designer bij Cube - Oldenzaal
Melanie Meester - Projectmanager Cube

Melanie Projectmanager | Team Lead Hexagon

Melanie Projectmanager | Team Lead Hexagon

Thanks to Melanie's process-oriented approach, nothing gets left behind and everything comes together within the projects. With her enthusiasm, she takes the team with her in this.

Thanks to Melanie's process-oriented approach, nothing gets left behind and everything comes together within the projects. With her enthusiasm, she takes the team with her in this.

Melanie Meester - Projectmanager Cube
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Cube ontwikkelde een dynamische website voor Borg Energy die zich aanpast aan verschillende doelgroepen en groeibehoeften.

Ready for a new website? So are we.

Let’s meet for a non-binding chat and see where it goes from there.

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